The process whereby a product formerly associated with a specific ethnic group is detached from its roots and marketed to other subcultures is called ________.

Question

Quizplus · Accepted Answer

De-ethnicisation is the process of detaching a product from its original ethnic or cultural associations and promoting it to other subcultures. This is often done to increase the product's appeal and marketability to a wider audience. De-alienation, de-immigration, and deculturisation are not relevant terms in this context.

The Process Whereby a Product Formerly Associated with a Specific