A product's appeal to customers' desires cannot be considered a source of differentiation.

Name: A product's appeal to customers' desires cannot be considered a source of differentiation.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

A product's appeal to customers' desires can be a source of differentiation if it meets a specific need or want that other products in the market do not. This can make the product more attractive and unique to customers, setting it apart from its competitors.

A Product's Appeal to Customers' Desires Cannot Be Considered a Source