Why is publicity viewed as being so much more important than advertising,sales promotion,or other forms of public relations?

Question

Quizplus · Accepted Answer

Publicity is often seen as more important because it is perceived as more credible. Unlike advertising, which is paid for and controlled by the company, publicity is typically generated by third parties, such as media outlets, which can lend more trust and authenticity to the message.

Why Is Publicity Viewed as Being So Much More Important