A product-extension merger occurs when ________.
A) two companies from unrelated industries unite to become a single company
B) different stages or levels of the same industry unite
C) different companies merge to increase global reach
D) a merger expands the mix of goods and services available for sale
E) a merger expands the geographic range of markets that it can serve

Question

Quizplus · Accepted Answer

A)A product-extension merger occurs when a merger expands the mix of goods and services that a company has available for sale.
B)A product-extension merger occurs when a merger expands the mix of goods and services that a company has available for sale.
C)A product-extension merger occurs when a merger expands the mix of goods and services that a company has available for sale.
D)A product-extension merger occurs when a merger expands the mix of goods and services that a company has available for sale.
E)A product-extension merger occurs when a merger expands the mix of goods and services that a company has available for sale.

A Product-Extension Merger Occurs When ________