When John bought a phone with a camera, he chose one that could take 12-megapixel pictures over one that could take 8-megapixel pictures. John felt the picture resolution of the phone he bought was much better than the alternative choice. In the given scenario, John's perception is most likely affected by _____.
A) the just noticeable difference
B) brand name association
C) the terminal threshold
D) attribute correlation

Question

Quizplus · Accepted Answer

John's perception is most likely affected by the just noticeable difference, as he was able to discern the difference in picture resolution between the two phones based on their megapixel capacity.

When John Bought a Phone with a Camera, He Chose