The main reason Sears Roebuck became the largest retailer in the United States during the late nineteenth century was that:
A)it reduced a host of transaction costs which allowed higher profits to shareholders and lower prices to customers.
B)the railroad network improved substantially and charged higher rates for transporting goods.
C)the lack of competition lowered the cost of advertising and increased profits for shareholders.
D)his organization only interacted with the best wholesalers, distributors, and shippers in the business.

Question

Quizplus · Accepted Answer

Sears Roebuck reduced transaction costs by cutting out middlemen and establishing direct relationships with manufacturers. This allowed them to offer lower prices to customers and higher profits to shareholders, which ultimately led to their success as the largest retailer in the United States during the late nineteenth century. The other options (B, C, and D) do not accurately explain Sears Roebuck's success during this time period.

The Main Reason Sears Roebuck Became the Largest Retailer in the United