Basic reasons companies invest in IT and EC include each of the following except A) improve business processes. B) increase customer satisfaction and retention. C) reduce time-to-market. D) justify new marketing campaigns.

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Quizplus · Accepted Answer

The other three options (improving business processes, increasing customer satisfaction and retention, and reducing time-to-market) are all common reasons companies invest in IT and EC. Justifying new marketing campaigns is a potential benefit of these investments, but it is not typically a primary reason for making the investment.

Basic Reasons Companies Invest in IT and EC Include Each