As a Nursing Leadership Student,you Have Had the Opportunity to Develop

As a nursing leadership student,you have had the opportunity to develop a palliative care manual that will be utilized by the palliative care network (PCN) in your region for teaching healthcare professionals.The PCN has requested that you provide a prioritized plan of action for marketing the manual on a regional and state basis.What is the first priority?

A) Motivate the target market.
B) Research the target market.
C) Communicate benefits to the target group.
D) Package the product.