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The Textbook Cites the McDonald's McAfrica Sandwich as an Example

Question 19

Multiple Choice

The textbook cites the McDonald's McAfrica sandwich as an example of a product failure to illustrate ______.


A) the importance of regular,not pita,bread in sandwiches
B) the importance of naming the product appropriately
C) the lack of sensitivity by including tomatoes in the sandwich,which may be harmful to people allergic to tomatoes
D) the impact of not having fries to go with the sandwich

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