Zippo's is an online retailer of men's and women's clothing and fashion accessories.Zippo's maintains a list of its customers and its customers' preferences.This list could qualify as a trade secret.

Question

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Since Zippo's has taken measures to keep the list of customers and their preferences secret and it provides a competitive advantage, it qualifies as a trade secret.

Zippo's Is an Online Retailer of Men's and Women's Clothing