Direct selling and direct marketing are similar in that ________.
A) both are forms of dual distribution
B) both enable 24-hour per day ordering
C) mail and phone solicitations are used in both
D) store locations and fixtures are not necessary
Correct Answer:
Verified
Q35: Which of the following encompasses buy on
Q36: Merchandise cannot generally be examined by consumers
Q37: Which of the following is not an
Q38: Which customer classification is least likely to
Q39: A direct marketer can best respond to
Q41: Which prospective customers are least likely to
Q42: Multichannel retailing is an example of what
Q43: Low costs to develop and maintain a
Q44: A firm uses both direct selling as
Q45: A direct marketer can effectively cater to
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