The VALS group called "Believers" are self-expressive consumers who tend to be young, impulsive, and enthusiastic.

Name: The VALS group called "Believers" are self-expressive consumers who tend to be young, impulsive, and enthusiastic.
Brand: Quizplus
Rating: 4.9 (49 reviews)

Question

Quizplus · Accepted Answer

The VALS group called "Believers" are actually conservative and traditional consumers who place great value on stability and order. They are generally older and more religious than the "Innovators" (who are the self-expressive, young, and enthusiastic group).

The VALS Group Called "Believers" Are Self-Expressive Consumers Who Tend