
Melanie went to Costco to purchase a gift for her mother for Mother's Day and ended up buying a $100 headset, as well as perfume for her mother. She didn't intend to purchase the headset, but the price for the branded headset was a definite bargain. In addition to acquiring the gift for her mother, which other type of shopping did Melanie engage in?
A) epistemic
B) impulsive
C) utilitarian
D) affective
Correct Answer:
Verified
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