Haim walked into a mattress store and he was able to test the softness of the mattress he was interested in. Softness, colour, shape, and size all fall under which type of characteristic?

Question

Quizplus · Accepted Answer

Search quality refers to the characteristics of a product or service that can be easily observed and evaluated before purchase, such as size, shape, color, and softness of a mattress. Haim was able to test the softness of the mattress, which is an example of a search quality attribute.

Haim Walked into a Mattress Store and He Was Able