McMaster Children's Hospital in Hamilton, Ontario, wants to notify the community about its upcoming rummage sale. As an experienced marketer and director of the program, what would you request when you visit several local radio and televisions stations?

Question

Quizplus · Accepted Answer

The best choice would be public service advertising as the hospital is a non-profit organization and the rummage sale is for a good cause. Public service advertising is a type of advertising that is intended to promote a non-profit organization or a social cause. It is often provided free of charge by media outlets as a public service to the community.

McMaster Children's Hospital in Hamilton, Ontario, Wants to Notify the Community