Jorge Martinez wants to start his own small business, but he is concerned about competing against larger firms. Given his concerns, Jorge would probably be interested in starting a business that served a market niche.

Question

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Jorge's concern about competing against larger firms indicates that he may have difficulty entering a market dominated by established players. By identifying and focusing on a specific, smaller market niche, Jorge can potentially differentiate himself from larger competitors and build a loyal customer base. Therefore, he would be interested in starting a business that serves a market niche.

Jorge Martinez Wants to Start His Own Small Business, but He