A meal at a family restaurant is an example of a pure service.
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Q9: Core benefits are provided by the augmentations
Q10: The perishability of services means that providers
Q11: Maintenance, repair, and operating products (MRO) are
Q12: Consistency in quality tends to be very
Q13: A product is a good or service
Q15: Unsought products are those goods and services
Q16: Hennie is in the market for a
Q17: A product can be anything that a
Q18: Specialty products are products that consumers seldom
Q19: Consumers purchase shopping products after searching for
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