Mariah is a stock broker. She knows that to increase her number of clients she must do a lot of prospecting since only about 1 out of each 30 prospects she works with will become profitable clients. She believes by doing a better job qualifying her prospects she will be able to persuade 1 out of 25 next month. This goal is an example of a(n) _____ goal.
A)transformation
B)consequence
C)activity
D)performance
E)conversion

Question

Quizplus · Accepted Answer

This goal is an example of a conversion goal because it focuses on improving the rate at which prospects are converted into profitable clients.

Mariah Is a Stock Broker