The salesperson for Fashion Seal Uniforms is telling the owner of fifteen retirement homes how important it is that caregivers have clean and attractive uniforms that will withstand countless hot water washes. The salesperson has brought several styles of uniforms that have been washed hundreds of times to show how well his company's uniforms are made. The owner of the retirement homes tells the salesperson that she is planning on opening one new center every six months for the next ten years and will need a lot of uniforms. Then the owner agrees to buy six, but with no commitment to extend the relationship. This is an example of which stage of the relationship development process?
A)awareness
B)exploration
C)commitment
D)attraction
E)expansion

Question

Quizplus · Accepted Answer

This is an example of the exploration stage of the relationship development process. The owner of the retirement homes is showing interest in the product and is acquiring information about it by buying a small quantity, but has not committed to a long-term relationship yet.

The Salesperson for Fashion Seal Uniforms Is Telling the Owner