Which of the following is one of the important reasons for the high power of publicity as a form of promotion?
A) Lack of clutter
B) Leads to increase in sales
C) Its news value and the frequency of exposure it generates
D) Its lack of ability to generate word of mouth information
E) Its low relative costs
Correct Answer:
Verified
Q43: Organizations can use the Internet as a
Q44: Which of the following is an advantage
Q45: _ refers to the generation of news
Q46: When the Financial Times published an article
Q47: An article in the Financial Times about
Q49: Unlike other forms of promotions,_ is not
Q50: Which of the following is a method
Q51: Companies that support lobbying efforts:
A)are trying to
Q52: Criteria for measuring the effectiveness of public
Q53: Which of the following statements about publicity
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