_____ are the individuals who conceive the ideas for the ads and write the advertising message.

Question

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Copywriters are responsible for creating the advertising message and coming up with the initial ideas for the ads. Art directors work alongside copywriters to visually execute the ad, account planners use research to guide the creative team's strategy, account executives manage the client relationship, and media planners determine which channels to use to reach the target audience.

_____ Are the Individuals Who Conceive the Ideas for the Ads