Candi received a research questionnaire in the mail.She completed it and sent it back to the marketing researcher.Which type of survey approach is this researcher using?
A)mixed-mode survey approach
B)simple survey approach
C)noninteractive survey approach
D)interactive survey approach

Question

Quizplus · Accepted Answer

The noninteractive survey approach involves sending a survey or questionnaire to respondents without any interaction between them and the researcher. In this case, Candi received a research questionnaire in the mail and completed it, indicating that this is a noninteractive survey approach.

Candi Received a Research Questionnaire in the Mail