A scale which arranges brands in an ordered sequence in which there is an equal interval between each point on the scale is an example of a(n)____ scale.
A)interval
B)ratio
C)nominal
D)ordinal

Question

Quizplus · Accepted Answer

An interval scale is a scale where there is an equal distance between values on the scale. This means that the difference between two values is meaningful and can be measured. In the case of a brand ranking scale, if the scale is arranged in an ordered sequence with equal intervals between each point, then it is an example of an interval scale. Therefore, the best choice is A) interval.

A Scale Which Arranges Brands in an Ordered Sequence in Which