Carly and Jason Both Are Buying New IPhones This Week

Carly and Jason both are buying new iPhones this week. Carly goes to the Apple store because she wants to actually see the phone before she makes a final decision. Jason knows that he does not need to see the phone, because he just wants to update from his older version. He simply orders it online. Carly is purchasing her phone through_____, while Jason is purchasing his through ___.

A) an indirect-marketing channel; the most efficient channel of distribution
B) the most common type of marketing channel; an indirect channel
C) a retailer; a direct-marketing channel
D) a business-to-business channel; a direct-marketing channel
E) a retail channel; an indirect-marketing channel