In 2010,Exxon Mobil Posted 19

In 2010,Exxon Mobil posted 19.3 billion in profits and was ranked as the top performer by the Fortune 500 list.However,Liberty Media,which is a smaller organization than Exxon,posted the highest return on revenue for the year at 62.1 percent.Using the accounting profitability framework,Exxon outperformed Liberty in ________ terms,and Liberty outperformed Exxon in _________ terms.

A) Accounting; shareholder value
B) Shareholder value; profitability
C) Absolute; relative
D) Competitive; absolute