For the second time that day,Karla heard a radio ad announcing 40% off all spring jackets at a downtown Halifax ladies' wear store.She decided to go and check out the sale as a result of the ads.We would conclude that ________ has occurred.
A) vicarious learning
B) coordinated repetition
C) brand loyalty
D) learning

Question

Quizplus · Accepted Answer

Karla's decision to visit the store after hearing the radio ad indicates that she has learned about the sale and its potential benefit to her. This suggests that learning has occurred. The other options do not accurately describe what has been observed in this scenario - vicarious learning involves learning through observation of others, coordinated repetition involves repeating a message frequently from different sources, and brand loyalty refers to a customer's repeated preference for a particular brand.

For the Second Time That Day,Karla Heard a Radio Ad