What is a characteristic of using demographic segmentation abroad?
A) challenging, because many countries do not take regular censuses
B) standardized, with most countries using the same global guidelines
C) simplified, due to the wealth of income data available in certain countries, such as Italy and Japan
D) sometimes worthless, because the integrity of the data is called into question

Question

Quizplus · Accepted Answer

Demographic segmentation relies heavily on accurate census data, which can be challenging to obtain in many countries. This may limit the effectiveness of using demographic segmentation abroad.

Answer: D
 In some countries, the accuracy and integrity of the available demographic data may be called into question due to political instability, corruption, or other factors. This can make demographic segmentation less reliable and sometimes even worthless.

What Is a Characteristic of Using Demographic Segmentation Abroad