A marketer that is interested in finding out the lifestyle profile of the consumers in its target market would find demographic segmentation tools the most useful.
Correct Answer:
Verified
Q171: According to Ernst Engel's laws, the percentage
Q172: Psychographic segmentation helps marketers to gain a
Q173: According to the 80/20 principle, nonusers and
Q174: The 80/20 principle holds that a small
Q175: Some industries that might benefit from the
Q177: The management-driven method of identifying market segments
Q178: The VALS theory measures two variables-an individual's
Q179: Psychographic profiles do not cross national boundaries.
Q180: One of the difficulties of demographic segmentation
Q181: Micromarketers run the risk that they may
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents