What does a consumer expect when purchasing convenience products?
A) that they can purchase them without having full knowledge about what is sought
B) that they can purchase them immediately and with minimal effort
C) that they should purchase them after visiting numerous stores and comparing prices
D) that they may have to travel any distance to get what is wanted

Question

Quizplus · Accepted Answer

Convenience products are those that consumers expect to purchase with minimal effort and immediately. These are everyday items like bread or milk, where the convenience of purchase is a key factor. Choices A, C, and D describe behaviors more aligned with shopping or specialty products, not convenience products.

What Does a Consumer Expect When Purchasing Convenience Products