As a pricing strategy, yield management relies on varying the prices of products for which costs are largely fixed, so as to generate the highest possible stream of revenue from their sale.

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Yield management is a pricing strategy used especially in industries where costs are primarily fixed, such as airlines or hotels. It involves adjusting prices based on demand, with the goal of maximizing revenue from a limited inventory of products or services.

As a Pricing Strategy, Yield Management Relies on Varying the Prices