Disguised observation is a more accurate way of recording consumer behavior than undisguised observation.

Name: Disguised observation is a more accurate way of recording consumer behavior than undisguised observation.
Brand: Quizplus
Rating: 4.8 (28 reviews)

Question

Quizplus · Accepted Answer

In disguised observation, the observer is hidden, allowing consumers to behave naturally without feeling observed or studied. This leads to more accurate and authentic results. In undisguised observation, consumers may change their behavior because they know they are being observed.

Disguised Observation Is a More Accurate Way of Recording Consumer