Global Trading,Inc.is considering export operations for the first time.It can increase the probability of success by taking all of these steps except:
A) be proactive about seeking export opportunities.
B) hire an EMC.
C) focus on one market.
D) hire the home country personnel to build commitment.
E) enter on a small scale.

Question

Quizplus · Accepted Answer

Hiring home country personnel may not necessarily increase the probability of success for export operations. In fact, it is recommended to hire local personnel who are familiar with the target market and its culture to enhance the chances of success. Therefore, choosing D is the best option.