Glitter,Inc.advertises its "gold-tone" jewelry on TV,along with a toll free number and the message "operators are standing by now to take your credit card order." This is an example of ________ advertising.
A) direct competitive
B) pioneering
C) primary
D) comparative
E) indirect competitive
Correct Answer:
Verified
Q166: Comparative advertising
A)is usually ignored by consumers.
B)is illegal
Q168: Although legal in the United States,_ is
Q169: Competitive advertising that makes specific brand comparisons-using
Q170: Which type of advertising is considered useful
Q172: An ad for Toyota's lowest-priced truck claimed
Q173: In its ads,General Mills highlights the advantages
Q181: The _ type of competitive advertising aims
Q187: Sears advertises its "DieHard" auto batteries as
Q199: A supermarket manager should use _ advertising
Q207: Reminder advertising
A) tries to develop primary demand
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