The recent interest in physical fitness has forced producers of food,clothing,and other products to reconsider their marketing strategies.Which of the following does this trend illustrate?
A)economic and technological environments
B)cultural and social environment
C)existing business situation
D)political and legal environment
E)resources and objectives of the firm

Question

Quizplus · Accepted Answer

Many variables make up the cultural and social environment.Some examples are the languages people speak; the type of education they have; their religious beliefs; what type of food they eat; the style of clothing and housing they have; and how they view work,marriage,and family.Physical fitness is a variable in this environment,also.

The Recent Interest in Physical Fitness Has Forced Producers of Food,clothing,and