Mary is a new international sales rep for an industrial supply company. She will learn that the inherent nature of industrial goods creates a market where:
A) firms engage in a high degree of customization.
B) most of the production and sale of a good takes place in the domestic market.
C) product and marketing mix standardization are commonplace.
D) the demand for the good produced is relatively predictable and stable.
E) the buyer seeks satisfaction from the product.
Correct Answer:
Verified
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