Juan is preparing a speech to a prospective client who has been using the services of a different advertising firm for the past 10 years.Juan's goal is to influence the client to switch firms and begin working with his company.What is the general purpose of Juan's presentation?
A) to inform
B) to persuade
C) to manipulate
D) to entertain

Question

Quizplus · Accepted Answer

Persuasive presentations attempt to change what an audience thinks or does.

Juan Is Preparing a Speech to a Prospective Client Who