Last Year,the Sopeleto Art Festival Was $30,000 in Loss

Last year,the Sopeleto Art Festival was $30,000 in loss.Its managing director intuitively realized that if he were going to keep the festival running he had to rid the festival of cheap gimmickry and poorly made crafts.He embraced the conflict that resulted from his widespread changes.This year,the festival made almost $1,000 in profit due to the _____ thinking of its director.

A) conditioned
B) functional
C) fact-based
D) rational
E) value-based