Entrepreneur magazine reports that ________________ remain the highest-potential start-up and growth mechanism for small-business owners,and are an effective way to expand a distribution channel quickly and efficiently.
A)Franchise organizations
B)Retailer cooperatives
C)Wholesaler cooperatives
D)Channel captains
E)Partner relationship management (PRM) strategies

Question

Quizplus · Accepted Answer

A contractual VMS consists of otherwise independent entities that are bound together legally through contractual agreement. The most famous example of this arrangement is a franchise organization, which is designed to create a contractual relationship between a franchisor that grants the franchise and the franchisee, or the independent entity entering into an agreement to perform at the standards required by the franchisor. Entrepreneur magazine reports that franchising remains the highest-potential start-up and growth mechanism for small-business owners, and it's an effective way to expand a distribution channel quickly and efficiently.

Entrepreneur Magazine Reports That ________________ Remain the Highest-Potential Start-Up and Growth