A famous basketball player endorses a brand of sportswear.For the brand's target market that consists of young males,the basketball player is most likely to be a(n)_____.

Name: A famous basketball player endorses a brand of sportswear.For the brand's target market that consists of young males,the basketball player is most likely to be a(n)_____.
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Question

Quizplus · Accepted Answer

An opinion leader is some person or organization whose beliefs or attitudes are respected by people who share an interest in some specific activity.

A Famous Basketball Player Endorses a Brand of Sportswear