A life insurance salesperson explaining the benefits of a policy to both husband and wife in a two-income family is perceiving the adoption of the policy to be a syncratic purchase decision.

Question

Quizplus · Accepted Answer

A syncratic purchase decision means that both partners are involved in the decision-making process, and the life insurance policy being discussed is being considered for the benefit of both incomes.

A Life Insurance Salesperson Explaining the Benefits of a Policy