Which would be the appropriate strategy for companies to use to compete in the global marketplace if the marketplace pressure is for lower costs with little pressure for local adaptation?
A)international strategy
B)global strategy
C)multidomestic strategy
D)transnational strategy

Question

Quizplus · Accepted Answer

An international strategy would be the best pure choice for a company to make in its quest to compete in the global marketplace, if both the pressures to lower costs and adapt locally are low.

Which Would Be the Appropriate Strategy for Companies to Use