The Clorox Green Works line of plant-based cleaning materials captured 42 percent of the natural cleaning products market in its first year. This is an example of the benefit of
A)sustainability efforts.
B)cost reduction efforts.
C)marketing programs.
D)process management.

Question

Quizplus · Accepted Answer

In days past, many sustainability efforts would have been the result of government prodding or public pressure, or would have been undertaken for PR purposes. Some well-known firms have benefited financially from such initiatives.

The Clorox Green Works Line of Plant-Based Cleaning Materials Captured