_____ is a type of outdoor advertising consisting of ready-made 30-sheet posters, available in any quantity and often featuring the work of first-class artists and lithographers.
A) Stock posters
B) Junior panels
C) Bulletins
D) Spectaculars
E) Standard billboards
Correct Answer:
Verified
Q35: The largest category for promotional items is
Q37: What is the most commonly used type
Q38: The heart of any direct-mail program is
Q39: Painted bulletins are very costly, but some
Q40: Bulletin structures
A) are most effective in spots
Q43: What are take-ones?
A) Free shopping guides given
Q46: _ are jumbo,full-color transparencies backlighted by fluorescent
Q48: The owner of an organic grocery store
Q50: When given a choice between buying advertising
Q56: _ refers to the integration of advertising
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