Lyman currently sells an industrial mixer for $900 that market leaders sell for $820.The current costs to manufacture and distribute the mixer total $645,and the company has a profit goal of 30% of sales.Lyman uses target costing in its efforts to be a leader in the marketplace.On the basis of this information,(1) what should Lyman consider to be the initial driver of the target-costing process and (2) what amount of cost reduction is needed for the company to achieve its goals?
A) Choice A
B) Choice B
C) Choice C
D) Choice D
E) Choice E
Correct Answer:
Verified
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