Which of the following is most likely to qualify as a driving force?
A) Increases in price-cutting by rival sellers and the launch of major new advertising campaigns by one or more rivals
B) Wildly successful introduction of innovative new products by one or more industry rivals that force other rivals to respond quickly or lose a major share of their customers to the innovating rival(s)
C) An increase in the prices of substitute products
D) Decisions on the part the industry's three biggest competitors not to pursue a strategy of striving to be the industry's low-cost leader
E) Decisions by one or more outsiders not to attempt to enter the industry
Correct Answer:
Verified
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