Even though the production department and the advertising department have completely different tasks, they must work together and coordinate their efforts to make sure the marketing campaign is ready for each new product launch. The degree to which they do this is known as
A)differentiation.
B)concentration.
C)span of control.
D)unity of command.
E)integration.

Question

Quizplus · Accepted Answer

As organizations differentiate their structures, managers must simultaneously consider issues of integration. Integration refers to the degree to which differentiated work units work together and coordinate their efforts.

Even Though the Production Department and the Advertising Department Have