Contests and sweepstakes are both forms of sales promotions, but a contest requires some sort of skill or effort, whereas a sweepstakes is a drawing of entrants' names.

Question

Quizplus · Accepted Answer

This is the correct definition and differentiation between contests and sweepstakes. Contests require some sort of skill or effort, such as solving a puzzle or submitting a creative entry, while sweepstakes are simply a random drawing of entrants' names.

Contests and Sweepstakes Are Both Forms of Sales Promotions, but a Contest