The approach towards motivation taken in the text
A) insists that motives are different from drives.
B) suggests that motives involve the determination of how people behave.
C) suggests that motives may refer to a need,a drive,or an urge,but not to a wish,a desire,an impulse,or any other feeling.
D) suggests that motives involve the determination of why in human behavior.
E) states that motives are inner states that may energize but do not direct or move behavior toward a goal.
Correct Answer:
Verified
Q2: Demographic and socioeconomic characteristics
A) are easily gathered
Q2: From a marketer's perspective,when measuring the effectiveness
Q4: In the context of marketing research,a consumer's
Q5: Demographic and socioeconomic characteristics can also be
Q8: When marketers speak of a person's awareness
Q9: If a researcher is interested in investigating
Q10: Which of the following is FALSE?
A)AIO research
Q11: Which of the following is the best
Q25: Which of the following is a life-style
Q38: Which of the following statements is NOT
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