A marketing manager who is trying to decide whether or not to lower the price of one of the products in a product line.She can use decision-support system to assist her in making this decision.

Question

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Managers might use a decision-support system to help them decide whether to cut prices for a product.The decision-support system might contain models of how customers and competitors would respond to a price cut.

A Marketing Manager Who Is Trying to Decide Whether or Not