Titan Autos Inc.merged with its competitor, Cadvia Autos Inc.This allowed Titan Autos to use its technological competencies along with Cadvia Autos's marketing capabilities to capture a larger market share than what the two entities individually held.What does this scenario best illustrate?
A) Backward integration
B) Forward integration
C) Horizontal integration
D) Vertical integration
Correct Answer:
Verified
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